Central Florida Tourism Oversight District Announces Rebranding of Fire Department
LAKE BUENA VISTA, FL, January 25, 2024 —The Central Florida Tourism Oversight District (CFTOD) is proud to announce a significant milestone in its ongoing rebranding efforts. Effective January 25, 2024, the Reedy Creek Fire Department (RCFD) will officially be renamed the "District Fire Department.”
This initiative is a collaborative effort between the district administration and the Fire Department under the stewardship of Acting Chief Ferrari and the district's leadership. The renaming is part of a broader strategy aimed at enhancing the safety and operational efficiency of the Fire Department by bringing visual cohesion between the two.
During the rebranding process, the district administration and Fire Department leadership worked diligently, valuing and incorporating creative feedback from all department personnel and a wide range of stakeholders.
District Administrator Glenton “Glen” Gilzean Jr. said, “The transformation to 'District Fire Department' marks a significant moment for district public safety personnel and the entire District team, symbolizing a renewed commitment to excellence through service. I thank Acting Chief Ferrari for his steadfast leadership throughout this period of immense growth."
The transformation of the Fire Department underscores the District’s dedication to continuous improvement and commitment to serving the taxpayers with the highest standards of excellence. The rebranding of the Fire Department is an initial step in a comprehensive plan, with more developments to be executed and communicated moving forward.
Attached in the resource section is a graphic of the District Fire Department patch and background information on the symbolism and history of the Maltese Cross. In addition, for your convenience, the names and titles of the speakers from the press conference have been attached.
Names and Titles of Speakers (in order of appearance):
Matthew Thomas Oberly, Director of External Affairs, Central Florida Tourism Oversight District
Glenton “Glen” Gilzean Jr., District Administrator, Central Florida Tourism Oversight District
Eric Ferrari, Acting Fire Chief, District Fire Department
Jon Shirey, IAFF Local 2117 President
Background on Maltese Cross: History of Maltese Cross (Fire Fighters Association of Missouri)